Best Laid Plans

A person holding a pen by an opened planner with a daily schedule.

Even the best-laid plans can fail. Markets shift, people change their opinion, someone comes up with a better offer, or the plan just isn’t good enough.

This isn’t saying much about your idea, just about your plan.

And it doesn’t mean you shouldn’t make plans, but simply that you should be aware that you might need to adapt, pivot, change something, or take an entirely different course.